December 18, 2018
Consultants must specialize their services

Value Proposition, Specialize, Chapter 2

  As consultants and business owners, you know that trying to be everything to everyone is a losing value proposition for yourself and your client. By […]
June 4, 2018
professional services

Selling Professional Services as a Product

  Selling Professional Services as a Product When a potential client approaches a professional service provider for a new project there is typically a time-consuming discovery […]
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